Planeación estratégica de producción de Masfinca Ganadería; una empresa pecuaria bovina de carne en ciclo completo

Abstract

At present, due to the informality of the business, you do not have a model of strategic planning for a livestock beef cattle production in full cycle; actually in our country, agriculture is one of the sectors with the greatest capacity for growth by environmental conditions and more capacity of expansion in areas to draw on; to achieve this growth, sector must industrialize to take this advantage to the recent changes, trade agreements and general economic openness of our country. With the present investigation aims to give the manager of a livestock beef cattle production in full cycle, a strategic planning guidance for the company; including the main factors that are part of it, define them, establish activities to build an adequate strategic planning, know the steps and key items to build their strategy and management indicators to be used to measure progress of the Strategic Plan factors.