Recuerdos del bloqueo de Corona: Un estudio de caso de memes rumanos en Facebook

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dc.audienceComunidad Universidad de Medellínspa
dc.contributor.authorUngureanu, Daniel
dc.coverage.spatialLat: 06 15 00 N degrees minutes Lat: 6.2500 decimal degreesLong: 075 36 00 W degrees minutes Long: -75.6000 decimal degrees
dc.date.accessioned2025-08-26T19:53:34Z
dc.date.available2025-08-26T19:53:34Z
dc.date.issued2025-07-01
dc.descriptionEste artículo investiga cómo los memes dan forma a la memoria colectiva durante la pandemia de COVID-19 en las populares páginas de memes (MP) rumanas de Facebook. Centrándose en el período comprendido entre el 10 de marzo y el 15 de mayo de 2020, el estudio captura las fases críticas, incluida la respuesta inicial y las restricciones, el estado de emergencia, los desafíos sanitarios, la adaptación social y la transición a un estado de alerta. Este período de tiempo es significativo ya que abarca la comunicación visual temprana de las medidas preventivas, la implementación de bloqueos, la presión sobre los sistemas de salud, la adaptación a nuevas normas sociales y el cambio hacia una reapertura gradual. Utilizando análisis cuantitativos y cualitativos con estudios de casos, examinamos 1293 publicaciones de cuatro parlamentarios (Junimea, Ion Creangă, Omu Paiangăn y 2Meme). La recopilación de datos implicó la navegación manual y la herramienta de análisis de redes sociales Popsters, con análisis detallado de las macros de imágenes y memes de vídeo que más me gustaron. Los hallazgos revelan aspectos notables de la cultura de los memes durante la pandemia, destacando su impacto multidimensional en la formación de la memoria colectiva.spa
dc.descriptionThis article investigates how memes shaped collective memory during the COVID-19 pandemic on popular Romanian Facebook meme pages (MPs). Focusing from March 10 to May 15, 2020, the study captures critical phases, including initial response and restrictions, state of emergency, healthcare challenges, social adaptation, and transition to a state of alert. This timeframe was significant as it encompassed early visual communication of preventive measures, the implementation of lockdowns, strain on healthcare systems, adaptation to new social norms, and a shift toward gradual reopening. Using quantitative and qualitative analyses with case studies, we examined 1293 posts from four MPs (Junimea, Ion Creangă, Omu Paiangăn, and 2Meme). Data collection involved manual browsing and the social media analytics tool Popsters, with detailed analysis of the most liked image macros and video memes. Findings reveal notable aspects of meme culture during the pandemic, highlighting their multidimensional impact on collective memory formation.eng
dc.description.abstractEste artigo investiga como os memes moldam a memória coletiva durante a pandemia de COVID-19 nas populares páginas de memes (PM) romenas do Facebook. Focando no período entre 10 de março e 15 de maio de 2020, o estudo captura fases críticas, incluindo a resposta inicial e as restrições, o estado de emergência, os desafios sanitários, a adaptação social e a transição para um estado de alerta. Esse período é significativo por abranger a comunicação visual inicial das medidas preventivas, a implementação dos bloqueios, a pressão sobre os sistemas de saúde, a adaptação a novas normas sociais e a mudança para uma reabertura gradual. Utilizando análises quantitativas e qualitativas com estudos de caso, examinamos 1293 publicações de quatro páginas (Junimea, Ion Creangă, Omu Paiangăn e 2Meme). A coleta de dados envolveu navegação manual e a ferramenta de análise de redes sociais Popsters, com análise detalhada das macros de imagem e dos memes em vídeo com maior número de curtidas. Os resultados revelam aspectos notáveis da cultura dos memes durante a pandemia, destacando seu impacto multidimensional na formação da memória coletiva.por
dc.format.extentp. 1-22spa
dc.format.mediumElectrónicospa
dc.format.mimetypeapplication/pdf
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dc.identifier.doihttps://doi.org/10.22395/angr.v24n47a13
dc.identifier.eissn2248-4086
dc.identifier.instnameinstname:Universidad de Medellínspa
dc.identifier.issn1692-2522
dc.identifier.reponamereponame:Repositorio Institucional Universidad de Medellínspa
dc.identifier.repourlrepourl:https://repository.udem.edu.co/
dc.identifier.urihttp://hdl.handle.net/11407/9023
dc.language.isoeng
dc.publisherUniversidad de Medellínspa
dc.publisher.facultyFacultad de Comunicaciónspa
dc.publisher.placeMedellínspa
dc.relation.citationendpage22
dc.relation.citationissue47
dc.relation.citationstartpage1
dc.relation.citationvolume24
dc.relation.haspartAnagramas Rumbos y Sentidos de la Comunicación; Vol. 24 Núm. 47 julio-diciembre 2025spa
dc.relation.ispartofseriesAnagramas Rumbos y Sentidos de la Comunicación; Vol. 24 No. 47 (2025)spa
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dc.relation.urihttps://revistas.udem.edu.co/index.php/anagramas/article/view/4683
dc.rights.creativecommonsAttribution-NonCommercial-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0*
dc.sourceAnagramas Rumbos y Sentidos de la Comunicación; Vol. 24 No. 47 (2025): (julio-diciembre); 1-22
dc.subjectComunicación y culturaspa
dc.subjectCultura digitalspa
dc.subjectMedios digitalesspa
dc.subjectInternautasspa
dc.subjectImagen macrospa
dc.subjectFormación de la memoriaspa
dc.subjectRedes socialesspa
dc.subjectAlfabetización visualspa
dc.subjectComunicação e culturapor
dc.subjectCultura digitalpor
dc.subjectMídias digitaispor
dc.subjectInternautaspor
dc.subjectMacroimagempor
dc.subjectFormação da memóriapor
dc.subjectRedes sociaispor
dc.subjectAlfabetização visualpor
dc.subjectCommunication and cultureeng
dc.subjectDigital cultureeng
dc.subjectDigital mediaeng
dc.subjectInternet userseng
dc.subjectImage macroeng
dc.subjectMemory formationeng
dc.subjectSocial mediaeng
dc.subjectVisual literacyeng
dc.titleRecuerdos del bloqueo de Corona: Un estudio de caso de memes rumanos en Facebookspa
dc.titleMemories of the Corona Lockdown: A Case Study of Romanian Memes on Facebookeng
dc.titleLembranças do bloqueio da Corona: Um estudo de caso dos memes romenos no Facebookpor
dc.typeArticle
dc.type.coarhttp://purl.org/coar/resource_type/c_6501
dc.type.driverinfo:eu-repo/semantics/article
dc.type.localArtículo científicospa
dc.type.versioninfo:eu-repo/semantics/publishedVersion

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