Estrategias para el proceso de selección de un gerente general para la compañía Sunrise Cargo S.A. – Sucursal Medellín

Abstract

Through this search, we have been able to delineate how would be the indicate process to determine a General Manager needed at Sunrise Cargo S.A. like an important International Logistics Company acting as exclusive partner in Colombia for DB SCHENKER GROUP. In order to get better results and commercial prestige of Sunrise Cargo S.A. Medellin Branch we have based our studies on the SWOT Model (Strengths, weakness, opportunities, Threats) of the current company situation in terms of administrative and financial position and organizational culture of the company and therefore to develop strategies for a good selection process of a General Manager according to the needs of the Company. It will be important to for the making of decision of the main board to give the leadership represent for a General Manager that need Sunrise Cargo S.A. Company- Medellin Branch.